| File Format | Maximum Size (KB) |
| JPEG (.jpg, .jpeg) | 12 |
| GIF (.gif) | 15 (animated) |
Any banner submitted to be run as part of a campaign on a PrimeTime Network site can conform to the IAB/CASIE standard banner sizes, which are listed below. However, in order to accomodate new concepts and increase exposure for our advertisers, the sites in the PrimeTime Network are willing to work with advertisers to develop "banners" in non-standard sizes, positions, and locations on the page.
| IAB/CASIE Standard Banner Sizes | |
|---|---|
| Type | Dimensions (pixels, wxh) |
| Full Banner | 468 x 60 |
|
Full Banner w/ Vertical
Navigation Bar |
392 x 72 |
| Half Banner | 234 x 60 |
| Square Button | 125 x 125 |
| Button #1 | 120 x 90 |
| Button #2 | 120 x 60 |
| Micro Button | 88 x 31 |
| Vertical Banner | 120 x 240 |
To submit a banner/button for a campaign, e-mail Claude Johnson. Include the section or page on which the banner will run and the advertiser's name. All images sent via e-mail should be attached using MIME attachments. A minimum of 3 and maximum of 5 banners/buttons should be submitted for any campaign.
If you have any questions about plans, pricing, or wish to purchase advertising on any PrimeTime Network site, contact Claude Johnson at 301.806.7399. Thank you.